E-Marketing

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Creative Copywriting

The inestimable power of words

We make sure the words in all your digital communication deliver the essential: Information, Inspiration, Action.

How do we do this? It’s a creative process:

  • We build on your brand identity to define the tone and style that truly represent your uniqueness.
  • We gain understanding of your target audience to ensure everything we say is relevant and insightful.
  • We research all information to present it forcefully and accurately, without forgetting the emotional dimension.
  • We combine the words with spot-on visuals for full impact.
  • We lead to a ‘Call to Action’ that is loud and clear.

We’re here to tell you story, in your own unique voice.

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Interactive Campaigns

Hook your consumers by getting them involved!

Participative marketing is all about marketing WITH people, not AT people

We can facilitate:

  • Online contests and challenges
  • Online brainstorming
  • Co-creation platforms

What are the advantages?

Participative marketing multiplies marketing efficiency thanks to a proven concept – the ‘Hawthorne’ positive effect. It leads to:

  • Word-of-mouth recommendations, the best kind!
  • A stronger bond with your consumers
  • A better understanding of your brand

It’s a complex field. We get to the heart of it and make it work.

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Social Media

The benefits are unarguable. Social media platforms and tools give you the power to:

  • Speak to your clients, any time, anywhere
  • Create a bond through the sharing of expertise, ideas, top tips and more.
  • Gain insights and valuable feedback from your audience.
  • Showcase your products and services.
  • Increase your visibility and notoriety.

We’ll guide you to the right solutions, help you hone your voice and make sure you see the returns in no time.

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Video

Video is becoming the number one online marketing medium (across all devices). It is set to represent 90% of all internet traffic this year. Don’t miss out on a must.

We can produce your video content, ensuring you gain the following advantages:

  • Video captivates - visitors view videos before they read text, then stay longer on a site as a result.
  • Video increases consumer confidence in a product or service.
  • Video is more likely to be shared and hence to attract new visitors.
  • Video ensures a message is retained much more effectively than through text.
  • Video leads to sharing which leads to better SEO Ranking.

From digital to video, we spread the force of your communication.

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Blogging

Is it really necessary to produce words, words and more words?

The answer is YES, for the following advantages:Increase your SEO (constantly renewed content bumps you up the rankings) to gain more visitors. Build your credibility by displaying your knowledge. Build brand loyalty by constantly providing interesting and relevant content

We make it work for you.

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Brand Content

Brand content is all about talking to your consumers as individuals. Give a little more than commercial messages and you will gain their loyalty.

Brand content builds brand value.

First and foremost, we ensure the content is rolled out according to a clear strategy, driven by SMART objectives.

We can help you with the production of online brand content in a variety of formats:

  • Images
  • Videos
  • Articles
  • Campaign Series

We make it work for you.

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Social Listening

People are constantly talking online. You’ll want to know when they’re talking about you. It’s clear that social listening has become a critical customer intelligence tool.

We set up the necessary tools to monitor and analyze what people are saying about your brand and your products / services.

The advantages are there to be seized:

  • Gain insight, in real time, into what is being said about your brand and your products/services.
  • Feed the information into your CRM system to improve your e-marketing efforts
  • Gain in reactivity to respond both to crises or to build further on successes
  • Find out where conversations are taking place so you can target those platforms.
  • Identify the influencers so you can approach them and aim to work with them.

We make it work for you.

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SEO

The web is a maze of universal proportions.

Search Engine Optimization is a MUST to put you on your clients’ radars.

We keep up to speed with all the latest SEO methods (which are constantly evolving) to ensure that your clients find their way to you, through every possible doorway. These methods include:

  • Page URL structure
  • Page Headlines
  • Page Content
  • Site Submission

There is no shortcut. SEO is a complex process, we keep it running, constantly and effectively

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